• bic1
  • bic2
  • bic4
  • bic3
  • bic5
  • bic6

In our world of computer technology, sometimes it’s still the simpler ideas that win the day. I used this concept to draw on words usually associated with computers to show how the Bic pen still has its place. The ideas have a simplicity that didn’t require highly finished visuals to understand them, so I used line drawings to get across the creative concepts.

  • Bic
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